Enamoured Iris
Video marketing strategy, video SEO strategy, video promotion and paid distribution.
Creative and corporate video production services, studio and event photography.
Virtual Reality installations, live event streaming and immersive 360 video production services.
OUR APPROACH
We believe consumer brands are greater than the sum of their products. Approaching every company as if it were an aspirational lifestyle brand, we marry business objectives with cinematic storytelling. The result is video content marketing that inspires, guides, and motivates consumers to cement products at the centre of their life.
CASE STUDY #1
Partnering with Atlas Dining on several campaigns, Enamoured Iris has captured attention with dynamic storytelling and cinematic visuals. A taste of the campaigns include:
Promotional video production showcasing the restaurant’s rotating list of international cuisine.
Content marketing for a South American travel series produced in collaboration with LATAM Airlines.
Television production for a series following the restaurant’s iconic head chef in his discovery of new flavours.
CASE STUDY #2
With a Melbourne manufacturing facility, a national distribution network and product lines as diverse as NutrientWater, Cocobella and Whole Protein Breakfast Smoothies, Made Group’s brands are perhaps some of Australia’s most recognisable beverages.
Partnering with Enamoured Iris, Made Group harnesses video content marketing to launch new line extensions, sustain product differentiation and communicate key messages to stakeholders.
PORTFOLIO
Memorable video production and content marketing for consumer brands, produced by our talented team at Enamoured Iris.
MARKETING OBJECTIVES
Hit your marketing objectives by merging our content strategy and video production services.
Launch New Products
Raise consumer awareness of new products and line extensions. With intensifying ecommerce competition, video content marketing can attract new audiences to your brand and communicate key differences from industry competition.
Boost Conversion Rates
In answering potential consumer concerns, informative product overview and product explainer video content can eliminate purchase friction, remove barriers to purchase, and free valuable time for your customer service team.
Grow Customer Loyalty
Grow engagement rates with relevant and timely video content distributed via email and social media channels. Paired with personalisation, the projection of an emotional consumer experience can drive repeat purchase and facilitate in the transition towards becoming a “lifestyle brand”.
Increase Customer Satisfaction
Not only increasing SEO visibility, video production optimised for search queries relevant to their consumer brand can increase customer satisfaction and grows a brand’s referral rate.
PRICING
Video production plans to suit every consumer brand.
Single marketing objective campaign.
Dual marketing objective campaign.
Full funnel marketing campaign.
